Sorry I've been away from all the discussion! I had a bad cough that turned out to be pneumonia so I've been resting lots. I would normally be worried (I hate ordering dolls too!), but every time I've ordered a doll, I've been prepared and everything went smoothly! The Snow White from last year definitely took a long time to sell out- she was still on the web site 2 weeks later because I ordered her along with my Rapunzel doll that was the second set to be released. And in the 2011 line, Cinderella was online for 2 weeks, and Ariel for a whole week. Granted, the Frozen dolls have caused a lot of scalpers to crop up, but there's going to be 6000 of each doll, and if you've prepared properly, you should be able to order before it's 12:10. I'm always able to check out within a couple minutes, go over my order and send it, and then have another 10-15 minutes before they sell out. AND if you do happen to be unable to add the doll to your cart at some point, wait a little while. I know people say Aurora was only online for 15 minutes before selling out, but I was there and was able to put her in my cart after about 10 minutes of being unable to do so and told some people to go back and order her and they were successful! Worst comes to worst, the secondary market is going to sell them at higher costs the first week or so, and then they'll all drop down to about retail. Keep calm and be prepared *sings Lion King* If anybody would like any tips for fast checkout, feel free to PM me (so scalpers don't see)